Laptop Display, Redefined: What is ASUS Lumina OLED?

Sep 21, 2023

ASUS Lumina OLED displays are the new gold standard among all laptop displays in the market. Available across all ASUS laptop families, including Vivobook, Zenbook, and ProArt Studiobook, these displays offer superior viewing experiences to all users. Read on to learn more about what ASUS Lumina OLED is and what’s special about it.

ASUS Lumina OLED is the name for a new generation of laptop displays with unprecedented visual quality for outstanding user experiences. These displays set a very high standard: they are more accurate, adaptive, and more reliable than most OLED displays.

But let's start with the basics: What does OLED mean?

What is an OLED display?

OLED is a term describing the display technology used in many ASUS laptops. It’s an acronym for organic light-emitting diodes. The unique characteristic of an OLED display is that each pixel is self-illuminated — its own light source. The technology doesn’t utilize backlight like other displays. OLED displays are usually composed of three separately-lit sub-pixels in red, green, and blue colours.

Benefits of OLED Displays

An OLED screen offers users unique advantages, as compared to other types of displays. The self-illuminated nature of its pixels makes for a 1,000,000:1 contrast ratio and the deepest, inky blacks. On the practical side, that means that when the screen is displaying black portions of the image, the respective sections of the screen are completely turned off, not emitting any light. This means there isn’t any aura or light bleed, as usually seen on backlit displays. That translates into an unprecedented level of detail in your favorite movies or games or any other visuals.

OLED displays are capable of displaying a very wide range of colours — up to over 60 times the amount that most LCD laptops do (1.07 billion vs. 16.7 million). They offer 100% DCI-P3 colour gamut coverage for perfect colour accuracy and vibrant images.

Self-illumination carries another benefit. Imagery on most laptop displays can look dull at times when working at low brightness levels, since the light source is dimmed all across the entire screen. Not so with OLED screens. With such displays, you can count on vivid colours and great visibility even at low brightness levels.

Many of the OLED screens from ASUS work at a 120 Hz refresh rate and feature 0.2 ms response, making for great on-screen motion clarity and blur-free on-screen movement. That translates into smooth movie and video playback or scrolling.

To protect your vision further, OLED screens cut potentially harmful blue light emissions by as much as 70%. That does not only benefit the long-term protection of your eyesight but also benefits your sleep quality. Excessive blue light, especially at night, can disrupt the secretion of melatonin — a hormone that helps regulate our sleeping schedule.

There are three reasons ASUS Lumina OLED displays stand out: They are more accurate, more adaptive, and more reliable.

ASUS Lumina OLED screens offer minimal Delta E ＜1 colour variance. They also have a VESA DisplayHDR™ True Black certification. Ones featured in the ASUS creator laptops and some of the thin and light Zenbook S laptops are also Pantone® Validated for colour accuracy.

ASUS Lumina OLED displays can be adapted to your unique needs. We offer a whole suite of tools that can help you adjust your viewing experiences and customize the display parameters. ASUS Splendid allows for colour customization, so you can easily adjust colour profiles according to the specific needs you have at the moment. Target Mode is a tool that helps adjust various settings to help save power and increase battery life. ASUS Tru2Life is a great tool for sharpening video playback and optimizing contrast ratio for a great movie viewing experience.

ASUS Lumina OLED displays are also extremely reliable. To avoid burn-in, ASUS OLED panels feature special software — ASUS OLED Care — that automatically takes steps to minimize scenarios where burn-in may occur. And if in the issue does occur, ASUS offers a free screen exchange service within the warranty period. For additional peace of mind, ASUS laptops and all their parts, including the panel, are tested to stringent U.S. military standards to ensure outstanding durability and reliability, and feature special thermal design to protect the panel and other components from overheating.

Finally, ASUS Lumina OLED displays are friendly to you eyes. Each ASUS Lumina OLED display is certified by TÜV Rheinland for low blue-light emissions — cut down by as much as 70%! They also feature flicker-free dimming, significantly decreasing the eye strain.

ASUS Lumina OLED is the new market leader, thanks to the unique perks of ASUS Lumina OLED display technology. These screens are the perfect solution for virtually anyone — from casual users to world-class content creators and competitive gamers.

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