ASUS Malaysia Announces All-New ExpertBook P1 Series with Exclusive ASUS AI Features to Simplify your Work

2024/11/12

Secure, durable laptops packed with AI enhancements to power through every task

KUALA LUMPUR, Malaysia, November 12, 2024 — ASUS Malaysia today announced the all-new ExpertBook P1403 and P1503 laptop models, aimed at administrators and budget-conscious professionals who require essential computing services without compromise. Available in 14-inch or 15-inch Full HD options, ExpertBook P1 blends effective performance with everyday functionality, housed in a practical design that delivers where it counts.

The compact and elegant ExpertBook P1 series starts at a lightweight 1.45 kg^ⅰ and features an elegant new design that unlocks impressive efficiency to supercharge daily productivity, empowered by the exclusive ASUS AI ExpertMeet^ⅱ tool. This enhances meeting productivity by overcoming language barriers with built-in translation, distinguishing speakers, summarizing discussions and much more.

The new ExpertBook P1 laptops are engineered for superb performance, powered by up to a 13th Gen Intel® Core™ i7 processor, up to 16GB DDR5 RAM and 512GB of PCIe® 4.0 storage for improved data reliability and faster operation. They also feature a built-in fingerprint sensor and TPM 2.0 chip^ⅲ to protect privacy and business data ― ensuring that ExpertBook P1 is a trusted, reliable traveling companion for modern workflows.

Portable and durable for on-the-go professionals

ASUS ExpertBook P1 is designed to deliver robust performance, whatever and wherever the journey. With a lightweight build that weighs just 1.45 kg, this powerhouse is engineered for those on the move, combining portability with military-grade durability to ensure that it’s able to withstand the rigors of modern life – in the office, at home or on the road.

Whether tackling intensive tasks or simply getting lots of little jobs done fast, ExpertBook P1 rises to the challenge with dual DDR5 SO-DIMM slots supporting up to 64 GB^ⅳ of memory to deliver seamless upgradeability to lower the total cost of ownership (TCO). For those who need ample storage, dual-SSD RAID support improves data reliability and accelerates every operation ― delivering the speed and reassurance demanded by modern businesses.

ExpertBook P1 series benefits from MIL-STD-810H military-grade^ⅴ strength, meaning it’s resilient in the face of environmental extremes. It also undergoes ASUS Superior Durability Tests — a rigorous torture-test regime designed to mimic rough day-to-day handling — to ensure that P1 continues to deliver on its promise of superb reliability, through even the toughest working days and journeys.

Supercharged meeting productivity and efficiency

ASUS ExpertBook P1 is equipped with the all-new and ASUS AI ExpertMeet app, a powerful tool designed to supercharge meeting productivity and efficiency, bringing businesses and partners closer together by eliminating the challenges of international conference calls.

With AI ExpertMeet serving as an everyday assistant, language barriers are a thing of the past. Built-in AI translation ensures seamless communication across participants from different regions and languages. This smart tool also features speaker-identification functionality to clearly distinguish presenters, as well as capturing what they say and compiling key discussion points into a concise summary. Additionally, the AI Meeting Minutes feature assists with extracting the most important details from meetings, allowing users to focus entirely on the conversation without the need to manually take notes during or after calls. This cutting-edge technology streamlines the entire meeting process, making it easier than ever to maintain productivity and efficiency, regardless of geographical or linguistic boundaries.

AI ExpertMeet also enables users to enhance their presence in videoconferences by displaying a business card as a watermark ― so their name, position, company and contact information are there for everyone to see. Also, the screen-watermark function ensures data and information are secure from the moment ExpertBook P1’s screen is shared, protecting confidential personal and business information.

After a call is completed, AI ExpertMeet is then able to apply speech-to-text transcriptions with unique speaker IDs. This feature captures everything said, extracts key points from multiple speakers, and clearly identifies who presented each key point. Coupled with the ability to automatically and expertly summarize these key points, transcribing meetings and generating concise summaries by capturing and highlighting important details, the power AI ExpertMeet of elevates ExpertBook P1 to a must-have partner for the modern world of work and business.

Thoughtful design to maximize efficiency

ASUS ExpertBook P1 is crafted to provide exceptional user experiences, with a design that promotes efficient productivity. For starters, its comprehensive line-up of ports and connectors ports are strategically placed to ensure an uncluttered workspace, allowing free movement of the mouse without interference from cords. The right-hand side of the device is kept almost entirely clear of ports to facilitate smooth mouse use.

Elevating human interaction with technology to a more intuitive level is the mission of ASUS ― and every element of ExpertBook P1’s design has been considered to speed everyday use and provide enjoyable experiences. User-delighting features include a row of videoconference shortcut keys to make managing online meetings a fast, fingertip affair. This new laptop also boasts a comfortable keyboard with full-sized keycaps for unrivaled input experiences ― maximizing efficiency and productivity through every working moment.

Reinforced business-grade security

With robust security features, ASUS ExpertBook P1 serves as a personal and always-alert guard for confidential files. The laptop’s built-in, enterprise-grade security ensures data confidentiality and high-level privacy, safeguarding information and preventing unauthorized access.

ExpertBook P1 features enterprise-grade firmware security that complies with NIST BIOS integrity guidelines. The strengthened root-of-trust security measure ensures no intrusion attempt goes unnoticed. There’s also hardware-level protection against malware and sophisticated cyberattacks through Trusted Platform Module 2.0 (TPM 2.0). This advanced security framework includes downgrade protection to prevent BIOS rollbacks, securing the system against potential exploits. Rapid recovery is also made possible by storing custom settings within the BIOS in the event of firmware corruption. ExpertBook P1 is also compliant with the Windows Secured-core PC standard, providing on-by-default security that provides businesses with the confidence they need, knowing their data is safe, without the need for users to adjust any settings.

ExpertBook P1 also includes a complimentary 3-year McAfee+ Premium membership, with McAfee Smart AI™ for advanced threat detection and 24/7 identity monitoring, plus Personal Data Cleanup and Online Account Cleanup features.

AVAILABILITY & PRICING

The ASUS ExpertBook P1 series are available in Malaysia now, priced from RM3,799.

SPECIFICATIONS

ASUS ExpertBook P1 (P1403CVA)

ASUS ExpertBook P1 (P1503CVA)

ⅰ.Weight may vary according to configuration.
ⅱ.For the full AI feature experience, 12 GB of memory is required.
ⅲ.TPM may vary according to configuration.
ⅳ.Memory is upgradable up to 64 GB.
ⅴ.The testing regime includes the requirements of both military-grade standards and ASUS quality tests, and varies depending on device. MIL-STD-810H testing is conducted on selected ASUS products only. Note that the MIL-STD-810H testing helps to ensure the quality of ASUS products but does not indicate a particular fitness for military use. The test is performed under laboratory conditions. Any damage caused by attempts to replicate these test conditions would be considered accidental, and would not be covered by the standard ASUS warranty. Additional coverage is available with ASUS Premium Care.