ASUS India Salutes the Country's Real Heroes!

2018/05/28

Launches #LightUpLoC - an innovative platform that enables users to send their warm Diwali wishes to the brave soldiers stationed at the LoC

India, October 21st, 2016: ASUS, the Taiwanese leader in mobile technology, launched #LightUpLoC, an innovative platform to salute the heroic surgical attacks by the Indian soldiers. Known to promote peace and harmony, Diwali, the festival of lights involves a popular custom of exchanging greetings and decorating one’s house with lanterns and lights. Keeping up with the tradition, #LightUpLoC will allow the users to write warm wishes for the brave-hearts at the LoC on a virtual lantern and then release it. The lanterns will then illuminate the LoC on a virtual map of India.

Here are the steps users can follow to wish India’s valiant soldiers:

1. Visit https://z3n.asus.in/lightupLoC/

2. Log in with their Facebook credentials

3. Type their message for the Indian Armed Forces on a lantern that appears on the screen

4. Release the lantern that will fly and come to a halt at a particular location on the virtually created LoC, adding to the lanterns illuminated by other users

5. The user can share the final eagle-view image of the lit up LoC on their social media accounts, asking others to join in as well