CES 2025: New and Refreshed ASUS AI Laptops and Peripherals

Jan 07, 2025

CES is here once again, and this year, along with brand-new exciting technologies and innovative devices, we have some refreshed versions of favorite devices, as well as new entries in familiar categories. Take a look!

ASUS introduces the star of the show – ASUS Zenbook A14 during CES 2025 as the lightest Copilot+ PC in the world. Coming in Ceraluminum™ color options of Zabriskie Beige and Iceland Gray, this exquisite ASUS Zenbook shows off a visually pleasing look and warm tactility. The high-tech Ceraluminum™ finish of this Copilot+ PC contributes to its durability, boasting exceptional scratch, smudge, and wear resistance. Despite being lightweight this model packs great capabilities designed for daily use. Powered by Snapdragon® X Series Processors, ASUS Zenbook A14 offers up to 45W TDP performance along with 45 TOPS of NPU power. Plus, you can be rest assured of its all-day usage with its battery life of up to 32 hours.

The refreshed 2025 ASUS Zenbook DUO redefines multitasking with its innovative dual-screen setup. Multiple usage modes are possible paired with ScreenXpert and intuitive gesture control, including dual-screen, desktop, sharing, and laptop mode. Featuring two 14-inch ASUS Lumina OLED displays with up to 3K resolution and 120Hz refresh rate, it delivers stunning visuals and professional-grade color accuracy. Powered by up to the new generation of Intel® Core™ Ultra 9 processor (Series 2) and Intel® Arc™ graphics, the laptop is designed for demanding creative and productivity tasks. To push performance to the max and ensure best-in-class user experience, the laptop also features up to 32 GB of fast RAM and up to 2 TB of storage with a performance SSD. The new-gen processors feature a new and improved NPU for even better AI processes handling. It features AI-enhanced functionality, military-grade durability, and eco-friendly design with recycled materials highlight ASUS commitment to sustainability. With a 75 watt-hour battery built for long-lasting performance.

The new ASUS Zenbook S16 extends on the legacy of its last year’s edition by combining elegance and power in a slim and lightweight Ceraluminum™ chassis. Its 16-inch ASUS Lumina OLED display — available in both touch and non-touch variants — offers vibrant visuals with 3K resolution, 100% DCI-P3 color gamut, and HDR support, as well as smooth and fluid viewing experiences, thanks to the 120 Hz refresh rate. Designed for uncompromised productivity, it features a brand-new AMD Ryzen™ AI 7 350 processor plus 50 TOPS NPU with integrated AMD Radeon™ Graphics and up to 24 GB RAM, ensuring seamless multitasking. Weighing just 1.5 kg and with a slim 1.1 cm profile, this lightweight laptop features long battery life, a large touchpad, and comprehensive connectivity options, making it an excellent choice for professionals on the go.

The refreshed ASUS Zenbook 14 is compact laptop that offers a premium ASUS Lumina OLED display (both touch and non-touch variants available) with up to 14-inch 3K 120Hz OLED panels with ultra-vivid colors — so it’s perfect for creators and entertainment enthusiasts. Powered by up to options of the new generation of Intel® Core™ Ultra 9 processor (Series 2) and AMD Ryzen™ AI 7 350 processor, the ASUS Zenbook 14 is equipped for a variety of demanding tasks. Both models include a dedicated Copilot key on their ErgoSense keyboards. Its ultra-portable design, and lightweight (1.2 kg1) and slim (14.9 mm profile) chassis, as well as enhanced audio features and robust battery life ensure productivity and entertainment anywhere. New features include optional smart gestures that allow you to intuitively adjust brightness, volume and video playback on the touchpad.

The ASUS Vivobook 14 and ASUS Vivobook 16 cater to multitaskers and quality-conscious users seeking intelligent features and reliable performance. Each laptop is a Copilot+ PC, powered by the energy-efficient Snapdragon® X processor, and each features a Copilot key, which allows users to take full advantage of the wonders of the personal Microsoft AI assistant via a simple press of a button. ASUS Vivobook 14 and 16 users will also enjoy ASUS StoryCube — an intelligent, AI-powered media management tool that helps with organizing creative files.

Compact with a 1.79mm profile and lightweight at 1.49kg (ASUS Vivobook 14) or 1.88kg (ASUS Vivobook 16), these laptops pack a powerful battery that offer up to 17 hours of battery life — more than enough for a full day of productivity. To ensure reliable performance, the Snapdragon® X processor in these laptops goes hand-in-hand with up to 16 GB of fast (8448 MHz) RAM and up to 1TB of SSD storage. The ASUS Vivobook 14 offers users a compact 14-inch chassis with a vivid vIPS 60 Hz display. The ASUS Vivobook 16, on the other hand, is better suited for those who appreciate added screen real estate, with a 16-inch PHD IPS display featuring a 16:10 aspect ratio. These laptops are great for casual users looking for a quality device that doesn’t break the bank.

The ASUS Vivobook S16 is a stylish laptop designed for everyday versatility. Featuring a vibrant 16-inch 3.2K OLED NanoEdge display, it delivers ultra-crisp visuals with a 16:10 aspect ratio and a 100% DCI-P3 color gamut, ideal for work and entertainment. Powered by up to the brand-new generation of AMD Ryzen™ AI 7 350 processors with integrated AMD Radeon™ 860M graphics, the ASUS Vivobook S16 ensures seamless multitasking and reliable performance. The laptop combines portability and practicality with a slim (starting from 1.39 cm) profile and a lightweight 1.5kg chassis. Its robust 75 watt-hour battery supports up to 14 hours of battery life for all-day productivity, while fast-charging technology ensures minimal downtime. Additionally, it boasts a spacious touchpad, a comfortable and customizable RGB ErgoSense keyboard, and a full suite of connectivity options, including USB Type-C®, USB Type-A®, and HDMI®. The ASUS Vivobook S16 is also equipped with a wide variety of AI features, from Microsoft Copilot to proprietary AI-powered technologies such as ASUS AI Noise-Canceling technology, ensuring crystal-clear online communication. Plus, the ASUS AI camera boosts security and enhances video-calling experience. This laptop is a great choice for casual users who want to enjoy the latest AI PC technologies.

The ASUS Vivobook Pro 15 is an exceptional choice for creative professionals and aspiring content creators. Its 15-inch 3K OLED display, with a 120Hz refresh rate and 100% DCI-P3 color gamut, ensures color accuracy and smooth visuals, essential for video editing, photo retouching, and graphic design. The laptop was designed with creativity in mind. It features ASUS DialPad — a rotary input device, built into the touchpad, offering creators precise control over creative tools, streamlining workflows in most popular creative apps, including Adobe Creative Cloud.

Powered by up to a new-generation Intel® Core™ Ultra 9 processor (Series 2) and NVIDIA® GeForce RTX™ 4050 graphics with NVIDIA® Studio drivers, the ASUS Vivobook Pro 15 excels at handling demanding tasks such as rendering and editing. Additionally, it boasts a robust NPU to support AI features.

This laptop is optimized for productivity with features like a 180° hinge, an ergonomic keyboard, and comprehensive connectivity including Thunderbolt™ 4 and Wi-Fi 6E. Designed to support a creative lifestyle, it’s the perfect laptop for creators and aspiring creatives looking for high performance and innovative tools.

ASUS Fragrance Mouse is the newest entry in the ASUS peripherals lineup. It’s a compact mouse designed for mobility and versatility. It features an ergonomic, low-noise design for maximum comfort and a unique special compartment inside its body that can be filled with fragrance or essential oil. Available in two subtle colors — Iridescent White or Rose Clay — it features a delicate underglow lighting at the rear of the mouse that adds to its elegant aesthetic. The mouse can be linked to your computer wirelessly, via two connection methods — Bluetooth or 2.4 GHz. It’s also very energy-efficient, offering up to 12 months of usage2 on a single AA battery.

The ASUS Marshmallow keyboard is a compact, wireless keyboard designed for style and functionality. With a standout aesthetic, a durable and lightweight build enabling comfortable, quiet typing experiences, it pairs seamlessly with up to three devices (and three different OS’s) via Bluetooth or USB-C. The Marshmallow keyboard is available in four attractive colorways: Oat Milk, Green Tea, Iridescent White and Rose Clay. Each model has its most important keys highlighted in standout colors. The keyboard offers up to 24 months of battery life. It’s an excellent accessory for those seeking a minimalist yet versatile keyboard for both work and leisure.

Interested in learning more about what ASUS is presenting at CES 2025? Click the button below!

1 1.28 kg for the touchscreen variant.

2 Battery life may vary based on user habits and computing conditions.