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ASUS Booth at Computex 2024 — What You Must Check Out

Jun 03, 2024

Author: ASUS    Reading time: 8 minutes

Jun 03, 2024

Planning to visit one of the largest consumer electronics shows in the world — Computex 2024? Curious about what innovations ASUS will be showcasing this time around? Check out the highlights of some of the most interesting devices you’ll find at the ASUS booth!

Creativity, Unbound — ProArt Devices for On-The-Go Creators

To meet the unique needs of mobile creatives such as advanced photographers and videographers, travel vloggers, YouTube creators, journalists, and lifestyle and sports sport content creators, ProArt is presenting three new devices designed to enable creators to deliver exceptional results with unprecedented speed — so that you can publish right as events unfold.

ProArt P16

A woman is laid back in her van and using a ProArt P16 laptop with her legs propped up on the dashboard.

If you create 4K content, you will need a pro-grade 4K monitor and powerful components to handle heavy files with ease. That describes the new ProArt P16 perfectly. It’s a powerful 16-inch laptop designed for serious visual storytellers. It features up to the new-generation, AI-powered AMD Ryzen™ Processors with 50 TOPS on built-in NPU, up to an NVIDIA® GeForce RTX™ 4070 laptop GPU that provides up to 320 TOPS of AI-processing power with NVIDIA Studio drivers, and up to 64GB LPDDR5X on-board RAM and 2 TB storage. The compact body (14.9 mm thin, 1.8 kg lightweight) houses a stunning 16-inch 4K HDR ASUS Lumina OLED display that offers 100% DPI-P3 color gamut coverage. It is Pantone Validated® for color accuracy, too, and delivers up to 500 nits peak brightness — extra handy when working outdoors. The laptop also features a powerful 90 Wh battery for uninterrupted creativity on the go. Plus, a full range of ports, including an SD express slot, provide expansive connectivity options.

ProArt PX13

A man is sitting on a dirt road where is red and white van is parked. He has his ProArt laptop propped up on his backpack and is smiling while using it.

The new ProArt PX13 is the perfect option for creators who prioritize mobility and versatility. This convertible two-in-one device with a 360° hinge works as a traditional clamshell laptop, a tablet, or anything in between. Its 13.3-inch chassis is only 15.8 mm thin and weighs only 1.38 kg. But don’t let the slender silhouette fool you — this laptop packs a punch. It features the AMD Ryzen™ Processors and up to an NVIDIA® GeForce RTX™ 4070 laptop GPU with NVIDIA Studio drivers to give you creative wings. The content you will be editing on this laptop will look wonderful on the 13-inch 3K 16:10 ASUS Lumina OLED display with pro-grade color accuracy and 500 nits top brightness. To make sure you can travel light, the laptop packs a 73 Wh battery and has a full range of I/O ports, including a MicroSD slot.

ProArt PZ13

A man is sitting by the window with his legs stretched out in front of him and a detachable laptop placed on his lap. Outside the window there is a dock with a small fishing boat tied to it.

For creators who need to develop and share top-quality projects on location, there’s the ProArt PZ13. This Windows tablet can do everything a regular PC can but has the added benefit of unparalleled mobility. Its chassis is only 9 mm thin and weighs only 0.85 kg. This two-in-one comes with an attachable keyboard for when you need classic laptop functionalities; and when a tablet scenario is more appropriate, the keyboard can be easily detached. You can also use the ASUS Pen 2.0 stylus on the 13.3-inch 3K OLED screen for intuitive creative input. The ASUS ProArt PZ13 is geared up with an AI-powered Snapdragon® Platform. The device is IP52 rated ― so it’s protected against rain and splashes. It’s also been tested to the strictest MIL-STD 810H standards for durability. Plus, to suit your unique needs, there are plenty of accessories available, including a cover stand, a backpack, a stylus, and much more.

Software Tailored for Creators

The user interface of MuseTree is shown in the image. Metrics and records of searched keywords are shown on top and related images are shown below.

The three new devices mentioned above come with new and improved software, made specifically for creatives at all levels.

If you visit the ASUS booth at Computex 2024, you will have a chance to be among the first to try out the two new proprietary ASUS apps — StoryCube and MuseTree. StoryCube is an innovative one-stop smart file management solution. Some of its main features are built around support functions such as importing and exporting files, searching, filtering, and cataloging your media. It uses AI to recognize scene types or specific faces, potentially greatly expediting footage review or searches. Plus, an AI-powered smart editing and generative function can help automatically create engaging videos from a collection of files, as well as trim and crop footage and images in bulk.

Another useful app is MuseTree. It’s a proprietary generative AI tool that can serve as a source of inspiration as well as a design canvas and resource library. It uses the built-in AI processor to provide access to the power of generative AI without a Cloud connection, boosting creativity even when an internet connection isn’t available.

Finally, there’s the ASUS ProArt Creator Hub — a personal portal for checking device status, personalizing a multitude of settings and optimizing creative workflows. The new ASUS DialPad and Control Panel is also introduced so you can get control over hundreds of tools and settings in all the most popular creative software. To learn more about ProArt Creator Hub, check out this article.

A New Class Icon — ASUS Zenbook S 16

A man dressed in white is using Zenbook S 16 on his lap while sitting laid back on a classy looking chair.

Among all the stylish laptops in the market, the ASUS Zenbook S series has always exemplified elegance and performance. The legacy continues with the new ASUS Zenbook S 16 ― an ultra-compact laptop with a thin 1.1 cm profile and a weight of a mere 1.5 kg. It comes with the latest, powerful components, including up to the latest AMD Razen™ Strix Point Series R9 CPU with a built-in AI processor (NPU) capable of delivering over 45 TOPS and a powerful integrated AMD Radeon™ GPU, as well as up to 32 GB of fast LPDDR5X RAM and up to 2 TB PCIe® 4.0 SSD . The laptop also features up to a stunning 16-inch 3K 16:10 ASUS Lumina OLED display that delivers lifelike colors and up to 550 nits peak brightness. On the top lid, users will find the intriguing Ceraluminum™ that not only looks and feels great but also adds durability. The laptop promises up to 12 hours of battery life for uninterrupted usage. It also features a plethora of useful smart functions, including the ASUS AiSense AI camera, Two-Way AI Noise Cancelation, and other built-in functions such as the Microsoft Copilot. The laptop is perfect for all modern achievers.

Exceptional Everyday — ASUS Vivobook S 15

A man wearing headphones is using ASUS Vivobook S 15 to play a game.

The new ASUS Vivobook S 15 is the perfect AI-powered companion and the first Copilot+ PC from ASUS that brings an element of exceptional into everyday life. It's a stylish, modern-looking laptop that comes with the most up-to-date functionalities. It is the first Copilot+ PC from ASUS, offering users effortless access to the latest developments in the AI technology. It's powered by a Qualcomm® Snapdragon X Elite CPU with a built-in NPU that promises up to 75 TOPS. Paired with up to 32 GB of fast RAM and up to 1 TB of storage, it can handle most tasks with ease. And it will just keep going — thanks to up to 18 hours of battery life. ASUS Vivobook S 15 features a 15.6-inch 3K 120 Hz ASUS Lumina OLED display that delivers a spectacle of colors, covering 100% of the DCI-P3 color gamut. To complete the stylish look, the ErgoSense keyboard features a single-zone customizable RBG backlight, so you can match the look to your mood or usage scenario. It’s a great option for anyone on the go who needs a reliable and capable device, without breaking the bank.

Wait ― There’s More!

These are just some of the highlights of what will be on display at the ASUS booth during Computex 2024. To learn about other technologies that will be showcased at the booth, click the button below!

Check out new ASUS innovations