ASUS Wins 17 Awards at Computex 2018

Fremont, CA and Taipei, Taiwan (June 5, 2018) - ASUS today announced that its products won six Best Choice and 11 d&i (design and innovation) awards at ceremonies held during Computex 2018. ZenBook S won the Best Choice of the Year award, the Best Choice Golden award and the Computex d&i award. ZenFone 5, the first ASUS smartphone to harness the power of artificial intelligence (AI), also won a Best Choice Golden award.

The Taiwan External Trade Development Council (TAITRA) collaborates with the International Forum Design (iF), a leading industrial design authority from Germany, to present the Computex d&i awards at the annual Computex tradeshow in Taipei. The awards recognize new products that exhibit outstanding design and innovative features. A jury consisting of the world’s top industrial designers, industry experts, and venture capitalists evaluate the hundreds of product submissions based on five criteria, including innovation and elaboration, functionality, aesthetics, responsibility and positioning.

The Best Choice Awards, established in 2002, are organized by Computex Taiwan and honor products that display excellence in functionality, innovation and market potential.

Best Choice of the Year, Best Choice Golden, and Computex d&i award winner

ZenBook S (UX391) is a premium 13.3-inch ultraportable notebook that not only delivers effortless portability, powerful performance and no-compromise connectivity for discerning on-the-go users, but also is tested to meet military-grade MIL-STD-810G durability standards. With an ultrathin 12.9mm profile and ultralight 1kg all-metal unibody, the sophisticated ZenBook S is finished in prestigious Deep Dive Blue or elegant Burgundy Red with Rose Gold diamond-cut edges, complete with the iconic Zen-inspired spun-metal finish for a luxurious look and feel.

ZenBook S incorporates the innovative new ErgoLift hinge that automatically tilts the keyboard by 5.5° for the ultimate typing comfort. The raised chassis also improves airflow and enhances audio performance. Powered by 8th Generation Intel® Core™ processors and a superfast PCIe® x4 SSD, ZenBook S also features up to a 4K UHD NanoEdge touchscreen, and delivers up to 13.5 hours battery life for all-day performance. For ultrafast connectivity, two of the three USB-C™ ports support Thunderbolt™ 3. ZenBook S features Amazon Alexa support for easy voice-controlled assistance.