ASUS Celebrates 30 Years of Innovation at Computex 2019

2019/05/27

KEY POINTS

  • The ZenFone 6 Edition 30 smartphone, ZenBook Edition 30 laptop and Prime X299 Edition 30 motherboard commemorate the company’s 30th anniversary
  • Prime Utopia is a groundbreaking concept HEDT motherboard for the future with a range of cooling enhancements and innovations for customization and control
  • ZenBook Pro Duo is an ultraportable laptop for creators featuring the new ASUS ScreenPad Plus, a revolutionary full-width secondary touchscreen
  • ZenScreen Touch is a 15.6” slim and light Full-HD portable monitor with a 10-point touch screen, 7800 mAh battery and comprehensive connectivity

MARKHAM, Canada (May 27, 2019) - ASUS Chairman Jonney Shih today hosted a special press event at Computex 2019 in celebration of the company's 30th anniversary, where he unveiled a series of limited-edition devices created to commemorate the milestone and introduced the groundbreaking Prime Utopia concept motherboard, ZenBook Pro Duo and ZenBook Duo laptops, and ZenScreen Touch portable monitor.

The ASUS 30th anniversary special-edition lineup features new versions of the ZenFone 6 Edition 30 smartphone, ZenBook Edition 30 laptop and Prime X299 Edition 30 motherboard, all featuring a special stylized “A” monogram signifying ASUS values and history created by ASUS Design Center to celebrate the anniversary as well as unique designs that embody the ASUS focus on refined aesthetics, outstanding performance and delivering exceptional user experiences. The foundation of the “A” monogram is a representation of the Chinese symbol for people and shows the humanitarian side of ASUS. The top part creates an arrow shape signifying the ASUS ability to overcome obstacles and ascend industry norms, and the overall shape when flipped resembles a heart, which speaks to the heartfelt affection and endearment for life.

"ASUS is honoured to have been serving the hardcore tech community, enthusiast, gamers, creators, and tasteful consumers for the last 30 years," said ASUS Chairman, Jonney Shih. "I am tremendously excited and proud that we have stayed true to our relentless engineering origin on this incredible journey — one that has made us wiser and stronger together. We aspire to continue to create the most ubiquitous, intelligent, heartfelt, and joyful smart life for everyone for decades to come."

Joining Chairman Shih on stage to talk about the two companies’ long partnership was Chris Walker, Vice President of Client Computing at Intel: “Intel and ASUS share a strong passion for innovation. We congratulate ASUS on their 30 year anniversary. In that time, our collaboration has brought to market devices that enrich the experiences of people around the world. Today, ASUS is leveraging the desktop-calibre performance of 9th Gen Intel® Core™ mobile processors. The new, exciting ASUS ZenBook Pro Duo with the companion display, embodies the true meaning of pushing boundaries for PC function and design and is a great example of the innovation our collaboration enables.“

ASUS ZenBook Edition 30 features a luxurious design with a genuine leather lid cover and an 18-karat rose gold plated logo and exclusively equipped with a complete set of premium accessories. It is also the world’s smallest 13-inch laptop featuring a 95% screen-to-body ratio, 8th Gen Intel® Core™ i7 processor and NVIDIA® GeForce® MX250 discrete graphics.