ZenFone 4 Selfie (ZD553KL)

Simpler. Faster. Smarter.
Simpler, faster and even smarter than ever, the latest world renowned ASUS ZenUI 4.0 features an entirely new visual design with a minimalist layout that highlights only the most used and essential apps to help you navigate life. It works faster thanks to animation reduction, launch acceleration, faster app launch and quicker response across the board. Smarter ZenUI features include the redesigned Gallery app that now has powerful AI and facial recognition technology to automatically tag friends and organize your photos. Safeguard to help protect your personal safety and bring you peace of mind by enabling you to contact emergency services with the push of a button and broadcast your location to predefined contacts, and Game Genie enables easy live game streaming. Twin Apps lets you install two copies of an app to keep different accounts — such as work and personal — logged in simultaneously. Additionally, a new Page Marker features saves articles and web pages for reading later.
New Visual Design
Sleek new themes and wallpapers
ZenUI 4.0 has a cleaner, smarter look that is sure to turn heads! The lock screen slideshow features beautiful curated wallpapers, and you can also subscribe to your favorite wallpaper categories online. Get immersed in the visual stories of the new living themes with scenes that change throughout the day, and let your phone come to life with stunning animated themes.
Gallery
The smarter way to organize your photos
Trying to find pictures of your loved ones among the thousands of photos you have on your phone? The new Gallery is equipped with powerful AI tools that can organize your photos using facial recognition. Create your preferred groups of friends or family members, and Gallery will swiftly sort all group photos of the selected individuals into your predefined groups. Everything is done right on your device, without the need to upload your images to a cloud service — meaning you can save bandwidth, enjoy a faster experience and keep your photos privately secured on your device.
Safeguard
Your ZenFone, your bodyguard
Safeguard lets your friends and family track your path online whenever you send them your location, letting you avoid unsafe situations before anything happens. And if you feel like something threatening is going on, you can trigger an SOS to immediately call your preset contact or local emergency number as well as send out messages with information on your current location to help you stay safe.
Game Genie
Up your game with Game Genie
Here is your perfect sidekick: use Speed Booster to enjoy an optimized, lag-free performance, or find the hottest cheats and walkthroughs using the Search feature. Livestream your gameplay like a pro or record it to watch again later and analyze your moves or rethink your strategy — and if you don't want to show your face, you can always set a still image instead of using the front camera, to display only your best self to the gaming world. There's never a dull game with Game Genie!
Twin Apps
Two accounts, one app, zero hassle
With Twin Apps, you can easily create copies of the same app on your phone, so you can stay logged in to your accounts simultaneously — be it two accounts on social or messaging platforms to separate work and play, or two gaming accounts to boost up your score and get a faster upgrade. The days of the constant logging in and off are over!
Page Marker
Reading, uncomplicated
How many times have you saved an article to read later and then couldn't remember where you saved it? Page Marker lets you save your articles and highlighted excerpts from your Chrome browser, and sync them on your smartphone, tablet, or computer so you can read them later, even when you are offline. Practical and simple.