ASUS Breaks Records at iF Design Awards

2022/04/26

TAIPEI, Taiwan, April 26, 2022 — ASUS today announced that it has achieved a record-breaking high of 32 accolades in the 2022 iF Design Awards, and an additional seven iF World Design Index recognitions for its world-class design excellence. This recognition demonstrates the ongoing ASUS commitment to deliver incredible experiences that enhance the lives of people everywhere.

“We are thrilled to be awarded this year again by iF Design, and proud that ASUS has been so widely recognized for its Design Thinking methodology. We believe that incredible experiences are born by putting users at the center of every decision we make,” said ASUS Chief Design Officer, Mitch Yang.

ASUS has also pushed its world-beating success beyond product awards, with the company achieving an impressive seven iF Top Label entries in the iF World Design Index. This revered grading system awards global design leaders for consistent excellence, considering performance from 2018 to 2022 inclusive. Specifically, ASUS has been recognized for its design as part of the iF Top 10 globally, iF Top 10 in Asia, and iF Top 3 in Taiwan. The ASUS in-house design team has also been praised and recognized as part of the iF Top 10 best teams worldwide — showcasing the company’s dedication to design and innovation.

Among numerous successes in the various iF design product categories awards, ASUS has been recognized as Best in Gaming/VR/AR. It also ranked in the Top 10 Computer and the Top 25 Communication Devices categories, from 2018 to 2022.

Each year, the iF International Forum Design GmbH organizes the iF Design Awards. The awards are recognized worldwide as a seal of quality for products that excel in specific criteria, including design quality, degree of innovation, functionality, ergonomics and more. This year, the jury of international independent experts selected winners from a competitive pool of almost 11,000 entries from 57 countries.

Archer Messenger 14 for essential electronics

The minimalist and functional Archer Messenger 14 can carry up to a 13-inch laptop, with smaller pockets for phones, portable game consoles, other mobile gadgets and even a water bottle. Built with lightweight and water-repellent Cordura® 610D fabric designed for military applications, the Messenger 14 is stain- and abrasion-resistant, with a YKK® zipper and Duraflex® buckle for durability. A reflective ROG logo, detachable key chain and built-in name patch add extra flair, plus a magnetic top flap allows easy access to internal compartments.

Archer Backpack 15.6 to safeguard everyday tech

The Archer Backpack 15.6 is designed for all-day versatility. This 16-liter capacity backpack fits up to a 15.6-inch laptop, with three external and internal compartments to accommodate additional gear, a tablet, water bottle or umbrella. The Archer Backpack 15.6 can be used as a backpack with traditional straps, as a briefcase with easy-carry handles, or as a shoulder bag with a detachable strap. Its Cordura 610D fabric construction is durable and water-repellent, with YKK zippers and Duraflex buckles ensuring longevity. Ultra-breathable high molecular weight polyethylene keeps the wearer comfortable even on hot days.

Archer Backpack 17 for photography and adventurous creative pursuits

The Archer Backpack 17 is made for photographers. It features adjustable dividers of varying lengths to provide cushioned protection for sensitive camera gear, plus dedicated external straps for a tripod. The main compartment is accessible along the entire length of the backpack, with a separate top flap compartment for smaller items. EVA-padded back panels with a spine channel keep the wearer comfortable and cool, with extra adjustability for a wide range of body types. Lightweight and durable, it’s made of Cordura 610D fabric, with YKK zippers and Duraflex buckles. A reflective ROG logo at the bottom of the backpack and a built-in name patch provide extra flair.

Archer Weekender 17 for added flexibility

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ASUS excels in the iF World Design Index 2018–2022

Top 10 Companies

Out of 7,128 entries

Top 10 Asia

Out of 6,204 entries

Top 3 Taiwan

Out of 1,040 entries

Best in Gaming/VR/AR

Out of 139 entries

Top 10 In-house Design Teams

Out 2,557 entries

Top 10 Computer

Out 162 entries

Top 25 Communication Devices

Out 258 entries