This image displays a poster or promotional picture for a modern art exhibition. At the center, there is a sculpture with a reflective and smooth texture, resting on a cubic pedestal. The background features a soft, light gray or beige color.

Design you can feel

ASUS ZENBOOK EXHIBITION WORLD TOUR

AN INTERACTIVE JOURNEY THROUGH MATERIAL, CRAFTSMANSHIP AND AI

ASUS Zenbook launch debut exhibition design you can feel, a showcase of material innovation, craftsmanship and artificial intelligence. From Shanghai to London, stay tuned for the next cities to be announced.

An ASUS exhibition curated by Dezeen
Design You Can Feel Exhibition at London Design Festival
17 to 22 September 2024
Protein Studios, 31 New Inn Yard, Shoreditch, London EC2A 3EY

Future Facility Studio

Future Facility is a London-based design and research studio led by distinguished designers Kim Colin, Sam Hecht, and Leo Leitner. Their commission, SUSA, is designed to provide a more reflective experience — housed within a unique, tactile Ceraluminum^™ body — as an interface between the digital and physical worlds.

This is an installation made entirely of CeraluminumTM. It has a square shape.

Future Facility is a London-based design and research studio led by distinguished designers Kim Colin, Sam Hecht, and Leo Leitner. Their commission, SUSA, is designed to provide a more reflective experience — housed within a unique, tactile Ceraluminum^™ body — as an interface between the digital and physical worlds.

Fernando Laposse

Fernando Laposse is a Mexican designer focusing on transforming humble natural materials into refined design pieces, promoting their regenerative possibilities, and tackling environmental issues. He works with knotted sisal, a fiber derived from the leaves of agave plants, turning it into a unique material that can be knotted to showcase its natural raw state.

A bench covered with long, silky white hair sits on a carpet. The background features green and dark curtains, adding a warm indoor ambiance. The design of this object may be intended to mimic the form of an animal, giving a warm and cozy feeling.

Fernando Laposse is a Mexican designer focusing on transforming humble natural materials into refined design pieces, promoting their regenerative possibilities, and tackling environmental issues. He works with knotted sisal, a fiber derived from the leaves of agave plants, turning it into a unique material that can be knotted to showcase its natural raw state.

Niceworkshop

Founded by Hyunseong Oh, Niceworkshop is a design studio exploring ways to give new forms and relevance to materials, creating collectible items with enduring value. The commission furniture aluminum formwork series was originally used for pouring concrete in large-scale buildings, with materials sourced from the upcycling brand FORMAT, and the Ceraluminum^™ developed by ASUS.

A man stands among the aluminum framework furniture.

Founded by Hyunseong Oh, Niceworkshop is a design studio exploring ways to give new forms and relevance to materials, creating collectible items with enduring value. The commission furniture aluminum formwork series was originally used for pouring concrete in large-scale buildings, with materials sourced from the upcycling brand FORMAT, and the Ceraluminum^™ developed by ASUS.

Studio Furthermore

Studio Furthermore is a London-based design duo founded by Marina Dragomirova and Iain Howlett. The studio makes a variety of one-off objects from materials inspired by processes occurring in nature, and which are designed to endure, responding to contemporary concerns of material scarcity.

There are two black cylindrical vases with rough textures, standing upright on the metal podium.

Studio Furthermore is a London-based design duo founded by Marina Dragomirova and Iain Howlett. The studio makes a variety of one-off objects from materials inspired by processes occurring in nature, and which are designed to endure, responding to contemporary concerns of material scarcity.

Giles Miller is standing while holding a piece of his artwork.

Giles Miller Studio

Giles Miller’s unique harnessing of materials and light, brings sensory, acoustic, and emotional benefits which positively impact the viewer’s state of wellbeing. Fusing technology with the handmade, the resulting artistry of meticulously arranged components creates richness, tactility, depth, and allure.

An installation composed of multiple metal pieces is hung in the room.

Giles Miller’s unique harnessing of materials and light, brings sensory, acoustic, and emotional benefits which positively impact the viewer’s state of wellbeing. Fusing technology with the handmade, the resulting artistry of meticulously arranged components creates richness, tactility, depth, and allure.

Natural Material Studio

Founded by Bonnie Hvillum, Natural Material Studio is a design practice that creates bespoke designs and spatial installations using self-developed biomaterials. With a circular and sustainable approach, they research, design, and produce materials based on natural and leftover components.

Biomaterial-made fabrics are hanging on the ceiling.

Founded by Bonnie Hvillum, Natural Material Studio is a design practice that creates bespoke designs and spatial installations using self-developed biomaterials. With a circular and sustainable approach, they research, design, and produce materials based on natural and leftover components.

Every ultraportable is thin. Only Zenbook is Zen.

INSPIRED

Tech & Design

A white curtain is floating by a French window.

IMMERSIVE

Vision & Sound

A close-up shot of a green leaf with dew.

INTUITIVE

Effortless Operation

QUIET

Ambient Cooling

SECURE

Privacy & Efficient

                      INSPIRED
                      
                      Tech & Design
                      
Purposefully. Powerfully. Premium Zenbook design is crafted with you in focus.
The patterns, shapes and configuration are based around the features dictated by their function. Beauty and function, seamlessly integrated. 

Modern Alchemy 
                          Step into the world of Ceraluminum™, a high-tech ceramic that’s revered by the aerospace and luxury watch industries. This industry-first innovation boasts unparalleled strength, defying scratches, and wear with ease. It’s not just durable; it’s a symbol of endurance and individuality. Feel its Zen-like lightness, nature-inspired color and soft touch, inviting you to start a timeless journey. 

Thincredible with CNC premium design 
                          Precision and accuracy of CNC milling. Make efficient use of the available space for components, realizing the ultimate compact design for all-around functionality. 

Beautifully Functional
                          Stay cool, stay fast. The novel geometric grille design includes 3522 CNC machined cooling vents, with a remarkable 19% increase in perforation ratio compared to conventional designs. It’s functional aesthetics in action.

IMMERSIVE

Vision & Sound

Breathtaking visual and sounds

Immersive, lifelike visuals are provided by the big, bright, and clear 3K 120 Hz ASUS Lumina OLED display. It has six speakers to boost the bass, amplify the accuracy, and submerge you in sound. Zenbook S 16 provides you with a true theatre experience.

A woman is browsing websites via a white Zenbook on the bed.

INTUITIVE

Effortless Operation

A man is standing while using a white Zenbook.

A laptop showcased from the front with a typography written “AI” placed behind the device.

Superior AI

More intuitive with superior AI. Built to serve you, to unleash your creativity, up your productivity and unlock a world of new possibilities.

Smoother and faster than ever. It’s equipped with the latest AMD or Intel processors, which feature built-in AI engines that deliver power-efficient performance for modern AI applications. With the help of a dedicated Windows Copilot key, it allows users to call up Windows AI assistance in just a second with one press.

A man is sitting on a chair while having an online meeting on a gray Zenbook.

A woman is holding a gray Zenbook with its lid open at 90 degrees.

AiSense camera and light sensor

ASUS AiSense camera with Windows Studio effects ensures you always look your best during virtual conferences. Whether you’re in bright sunshine or a dim room, the light sensor automatically adjusts the brightness behind the scenes to show your images at their best — providing more comfort for your eyes and maximizing battery life.

A woman is standing by the kitchen island, editing a PowerPoint document.

Mouse-free

The 40 %-larger ultra-smooth touchpad matches the display aspect ratio for intuitive control, and the extra area increases comfort and makes the use of smart gestures easier, so users can seamlessly perform tasks such as adjusting the audio volume, screen brightness quickly for frictionless video viewing.

Two Zenbook viewed from the side, demonstrating all I/O ports.

A man is editing a PowerPoint document by the table.

Dongle-free

Zenbook packs in all the ports you need for fast and seamless on-the-go connections. The two ultrafast USB 4 Type-C^® support fast charging, two 4K 60 Hz or one 8K 60 Hz external displays, and up to 40 Gbps data transfers.

QUIET

Ambient Cooling

Stay quiet, stay fast

Zenbook S offers quiet and efficient performance, adjusting seamlessly to any task. Its advanced cooling system — featuring dual fans and a 3D-curved vapor chamber — enables an optimal 28-watt TDP without throttling, even under heavy loads, while maintaining whisper-quiet operation during light workloads with under -25 dB ambient cooling technology.

The explosion key part images of Zenbook S 16.

A man is sitting on a couch using a white Zenbook S 16.

SECURE

Privacy & Efficient

Next-Gen account security

Experience ultimate security with Windows Hello’s facial recognition and Adaptive Lock. Elevate your protection even further with Windows passkey and Microsoft Pluton, which integrates cutting-edge hardware, firmware, and software to defend against evolving threats. Finally, Adaptive Dimming enhances privacy by dimming the screen when the user looks away from the screen.

The white Zenbook S 16 showcases the feature of Windows Hello.

A man is trying to touch the display of a gray Zenbook placed on the dining table.

Two Zenbook are placed on a bench, the 14 inches one showing its cover design and 16 inches the other showing its screen.

Embark on your journey with Zenbook

Zenbook S 14 (2024)

1.1 cm ultra-thin, 1.2 kg ultra-light²
Windows 11 Pro — ASUS recommends Windows 11 Pro for business
High-tech ceramic: Ceraluminum^™
Up to Intel^® Core^™ Ultra 9 processor (Series 2)
Enlarged touchpad with smart gesture support
All-day 72 Wh battery with a full set of I/O ports
Immersive visual and sounds: 14” 3K ASUS Lumina OLED and four speakers
Ambient cooling technology maintains whisper-quiet under-25 dB operation during light workloads
Smart privacy with efficiency: Windows Hello & Passkeys, Microsoft Pluton, Adaptive Lock

Learn more Buy now

A woman is standing while holding a white Zenbook S 14. The device is showing its cover design.

New Zen with superior AI

Zenbook S 16 (2024)

1.1 cm ultra-thin, 1.5 kg ultra-light²
Windows 11 Pro — ASUS recommends Windows 11 Pro for business
High-tech ceramic: Ceraluminum^™
Up to AMD Ryzen^™ AI 9 HX 370 processor
40% enlarged touchpad with smart gesture support
All-day 78 Wh battery with a full set of I/O ports
Immersive visual and sounds: 16” 3K ASUS Lumina OLED and six speakers
Ambient cooling technology maintains whisper-quiet under-25 dB operation during light workloads
Smart privacy with efficiency: Windows Hello & Passkeys, Microsoft Pluton, Adaptive Lock

Learn more Buy now

A man is holding a white Zenbook S 16 on his knee. The device is showing its cover design.

New Zen with superior AI

Zenbook DUO (2024)

World’s first 14” dual-screen laptop powered by AI¹, featuring dual full-size 14” touchscreens and a detachable full-size ASUS ErgoSense Bluetooth^® keyboard and touchpad
Windows 11 Pro — ASUS recommends Windows 11 Pro for business
Intel^® Evo^™ Edition certified
Up to Intel^® Core^™ Ultra 9 processor with NPU, accelerated AI engine
Intuitive software controls multiple screen configurations
Versatile modes: Dual-screen, Desktop, Laptop, Sharing mode
Built-in kickstand to support 40^°-70^° viewing angles
Thin and light: 1.35 kg without keyboard; 14.6 mm without keyboard²

Learn more Buy now

There are 2 identical women wearing different clothings in each screen on Zenbook DUO. There is a physical keyboard in front of the Zenbook DUO.

Ultimate Multitasking

Zenbook S 13 (2024)

10.9 mm ultra-slim, 1 kg super-light³
Windows 11 Pro — ASUS recommends Windows 11 Pro for business
High-tech ceramic: Ceraluminum^™
Intel^® Evo^™ Edition certified
Up to Intel^® Core^™ Ultra 7 processor with NPU, accelerated AI engine
Dedicated Copilot key for more AI exploration
Long 16-hour battery life⁴ with a full set of I/O ports
Inside-out sustainability: recycled materials use, carbon neutral device
13.3” 16:10 3K OLED HDR display

Learn more Buy now

A woman lifts a gray Zenbook S 13 from a stone display stand.

Next-level Portability

Zenbook 14 (2024)

1.2 kg-light and 14.9 mm-thin design²
Windows 11 Pro — ASUS recommends Windows 11 Pro for business
Copilot in Windows 11 for more AI exploration
Intel^® Evo^™ Edition certified
Up to Intel^® Core^™ Ultra 9 processor with NPU, dedicated AI engine
Long-lasting 75 Wh battery with up to 15+ hours battery life
Up to 14” 16:10 3K 120 Hz OLED HDR touchscreen⁵
Full I/O ports: 2 x Thunderbolt^™ 4, 1 x USB 3.2 Gen 1 Type-A, HDMI 2.1 (TMDS), audio jack
Super-linear speakers, Dolby Atmos, and Harman Kardon

Learn more Buy now

2 Zenbook 14 placed on a wooden round table. The silver Zenbook is showing its lid design on the right hand side. And the Ponder Blue Zenbook is showing its screen on the left hand side.

New Zen with AI

Here is a Zenbook S 14 hanging on a clothesline alongside a few upside-down white tulips, blending into a light gray or beige background. Below is a hashtag that reads #ZenbookDesignYouCanFeel, showcasing the lightweight characteristics of the Zenbook S 14.

#DesignYouCanFeel

Terms and Condition

Promotion Event Terms and Conditions

This promotion — Design You Can Feel event (“Promotion”) is hosted by ASUSTeK Computer Inc. (“ASUS”).

1. General conditions for Participation

A. Detailed information with respect to how to play and redeem prizes in connection with this specific Promotion, ASUS Terms of Use Notice, and ASUS Privacy Policy, constitutes part of this Promotion Event Terms and Conditions (“Terms and Conditions”). Participating in this Promotion is deemed acceptance of these Terms and Conditions. ASUS may at any time revise the Terms and Conditions and other rules set forth by ASUS. Eligible Entrant (as defined below) shall be bound by any such revisions.

B. This Promotion is open to at least 20 years old and considered an adult by the laws of the country where you reside (“Eligible Entrant” or “You”), only excluding employees and immediate relatives of employees of the organizer and/or administrator, their respective parent, subsidiaries, or affiliated companies, or any other person professionally connected with this Promotion.

C. Participation is permitted irrespective of purchase of a product/service. No purchase necessary.

2. Promotion Details

A. This Promotion will be held at Protein Studios, 31 New Inn Yard, Shoreditch, London EC2A 3EY (“Promotion Location”) and starts on Tuesday, 17th September 2024 12:00 GMT+0 and closes on Sunday, 22nd September 2024 at 15:00 GMT+0 (“Promotion Period”).

B. To participate in the Promotion and redeem prizes, Eligible Entrant will need to have a valid Instagram account. Those who complete the below actions will be qualified to redeem the giveaway:

i. Upload the photos or videos that capture the moment of You attending the Design you can feel exhibition on Instagram with the hashtag “#ASUSZenbook #DesignYouCanFeel” and tag @asus Instagram account (“Posts”).

ii. The Posts must be set as public at least a year and cannot be deleted.

iii. Eligible Entrants agree to allow ASUS forward their Posts to ASUS website: https://www.asus.com/zenbook/, and the forwarded content will be retained on the ASUS website for at least one year.

iv. Eligible Entrants are restricted to only one (1) entry per person. Any duplicated upload photos or videos will not be considered for the prize redemption and will only count as one (1) entry into the prize redemption.

C. Limited to 80 Prizes per day, while supplies last.

3. Prizes:

A. Stanley bottle:

i. The RRP value of Stanley bottle is $40 USD.

ii. Prizes are non-exchangeable, non-transferable, and cannot be converted into cash or substituted for any other item, model, or color.

4. To the extent permitted by applicable law, ASUS shall not be liable for any indirect, special, or consequential costs, expenses, losses, or damages suffered by the Prize recipient. This includes situations where such costs, expenses, losses, or damages were reasonably foreseeable or might reasonably have been contemplated by the Prize recipient and ASUS, whether arising from a breach of contract, tort, negligence, breach of statutory duty, or otherwise.

5. For any reviews/ articles/ posts/ ratings about your user-generated content or using experience of ASUS products/ services on ASUS or on 3rd party platforms, You should disclose material connections between you and ASUS in such reviews/ articles/ posts/ ratings (for example, by stating “sponsored post by ASUS” or “promoted post by ASUS” in Entrant’s reviews/ articles/ posts/ ratings).

6. This Promotion is in no way sponsored, endorsed or administered by, or associated with, Instagram. You agree to grant Instagram a complete release regarding this Promotion. You acknowledge that you are providing your comments and Personal Information to ASUS and not to Instagram; and such information and Personal Information will only be used for this Promotion.

7. ASUS reserves the right to change, terminate and explain the Promotion.

8. If there are any problems encountered in this Promotion, please contact the mailbox at: global_socialmedia@asus.com